Search Engine Optimization Consulting Minneapolis St Paul MN
How long does it take to see any SEO results in rankings and traffic?
All of our clients saw a significant increase in rankings and traffic within 1-5 weeks. However, that does not necessarily mean you will see results just as quickly. Every website is unique. When search engines evaluate a website, the history of the site, the web content, the optimization, the site structure, and many other factors are taken into account. How quickly you can see an increase in rankings and traffic also depends on your competition. In very competitive industries, such as real estate, it can take longer. Talk with one of our Minnesota SEO consultants and you will get a more accurate estimate on how long it takes to see the results.
Do you offer any guarantee in either increased rankings or traffic?
Reputable SEO companies NEVER offer guarantees of any sort. Because search engines are NOT owned by any SEO companies, any claims of top ranking guarantees would not carry any credibility. Only unethical companies lure new clients with various guarantees. You can be sure that paying money for such guarantees will only hurt your business more than it will help. These so-called "SEO companies" offering guarantees employ outdated spamming techniques aimed at fooling search engines to get quick gains in rankings. You may see your rankings increase quickly, but such an increase will just as quickly disappear, followed by penalties imposed to your site by search engines. All search engines are capable of detecting websites that try to deceive them and the penalties range from decreased rankings to delisting.
How do I find out the target keywords in our industry?
- Brainstorming. Because you know your industry better than anyone, you and your business associates need to think thoroughly about what keywords are commonly used by those who search for your products and services.
- Google Keyword Tool. This free service is the only keyword research tool you need. It makes suggestions based on the real search information collected by Google over time. Because Google is the most popular search engine, the keyword information provided is the most authentic. There are several paid keyword research and suggestion tools, but their keyword suggestions are based mainly on rough estimates.
- Competitors’ Websites. Go ahead: study your competitors’ websites and find out what keywords they are optimizing for.
- Google AdWords. If you run the AdWords campaign, you can gain valuable insights on what keywords are searched most often and which keywords have higher value in terms of converting visitors to customers.
Can you optimize a 5-year-old website?
Yes, we can. However, the question each business owner should ask is not whether a 5-year-old website can achieve top rankings, but whether it can sell effectively. If your website’s layout looks unprofessional and lacks useful information, search engine optimization is not the right fix for a site that doesn’t connect with visitors. At Kick Ass SEO, our SEO consultants do advise our clients on designing and redesigning their websites to make them an effective sales and marketing tool. If you have been ignoring your website for 5 years, chances are you need to complete re-design of your site to make the search engine optimization investment worthwhile.
Can you optimize a Flash-based website?
If your website is built completely with Flash, it CAN’T be optimized. One simple way to tell if your website is completely built on Flash is to go to different pages and see if the URL of each page changes. If the URL of each page stays the same as you browse through the site, more than likely it is built with Flash. Search engines DON’T understand Flash.